Overview
Instagram Bots lets you connect an Instagram Professional account and handle DMs with AI. You configure an access token, attach AI Knowledge Base entries, and receive messages via Meta webhooks so conversations can be managed in Omni-Chats.
What you can do
- Create/update/delete Instagram bots by providing business_id and access_token.
- Set a system prompt to control tone, format, and handoff rules.
- Attach AI Knowledge Base entries (knowledge_ids) so answers are grounded in your content.
How it works (high level)
- You configure a Meta app webhook to forward Instagram DM events to AI Bucket.
- AI Bucket verifies the webhook (verify token) and stores incoming messages as conversations.
- AI responses can be sent back to Instagram using the access token you provide.
- Your team can monitor and take over in Omni-Chats when needed.
Message flow (visual)
Customer
Sends a DM to your IG account.
Delivers messages + webhook events.
AI Bucket
Receives webhooks, replies with AI, and shows conversations in Omni-Chats.
How it relates to other apps
AI Knowledge Base
Attach AI Knowledge Base entries (knowledge_ids) when creating or updating an Instagram bot. This content becomes the bot’s main knowledge source—store FAQs, policies, SOPs, and product info there.
Contacts
When a customer messages your Instagram account (handled via AI customer support), the system can automatically create or update a Contact record so you can follow up and identify them across channels.
Omni-Chats
All Instagram conversations appear in Omni-Chats. Your team can read messages, follow up, and take over manually when needed.